IXD102 ( 30250 ) - Introduction to Communication Design. 2022-23.
This week we looked at international style.
The International Style is a term that was coined by the architectural historian Henry-Russell Hitchcock to describe a specific type of modern architecture that emerged in the 1920s and 1930s. The International Style is characterized by a focus on functional design and the use of new materials and technologies. It is characterized by the use of clean, geometric forms, a lack of ornamentation, and an emphasis on the horizontal plane. The International Style was developed by a group of architects, including Walter Gropius, Ludwig Mies van der Rohe, and Le Corbusier, who were associated with the Bauhaus school in Germany and the Congrès International d'Architecture Moderne (CIAM) in Switzerland. The International Style had a significant influence on the development of architecture in the 20th century and its legacy continues to be felt to this day.
Dutch design refers to the design aesthetic that has emerged in the Netherlands, a country known for its strong tradition of innovation and experimentation in the fields of art, architecture, and design. Dutch design is characterized by its simplicity, functionality, and minimalism, and it is often influenced by the country's rich history of craftsmanship and its strong tradition of social and political activism. Dutch designers are known for their use of innovative materials and technologies and their ability to combine form and function in their work.
Crouwel was a member of the influential Dutch design group De Stijl, which was active in the early 20th century, and he was a leading figure in the development of the Dutch graphic design scene in the 1950s and 1960s. Crouwel is known for his use of simple, geometric forms and his innovative use of typography, and he is often associated with the International Typographic Style, which is characterized by its emphasis on clean, functional design. Crouwel's work has had a significant influence on the development of graphic design and his legacy continues to be felt to this day.
Total Design is a Dutch design firm that was founded in 1963 by Wim Crouwel, Benno Wissing, and Gerrit Thomas Rietveld. It is one of the leading design firms in the Netherlands and is known for its strong tradition of innovation and experimentation in the fields of graphic design, product design, and architecture. Total Design has worked with a wide range of clients, including major corporations, cultural institutions, and government agencies, and it is known for its ability to combine form and function in its work. The firm has received numerous awards for its design work and has had a significant influence on the international design community.
Studio Dumbar is a Dutch design firm that was founded in 1977 by Gert Dumbar. It is one of the leading design firms in the Netherlands and is known for its strong tradition of innovation and experimentation in the fields of graphic design, branding, and digital design. Studio Dumbar has worked with a wide range of clients, including major corporations, cultural institutions, and government agencies, and it is known for its ability to create distinctive and memorable visual identities.
Clever Franke is a Dutch design studio that was founded in 2002 by Frank Kolkman and Martijn van der Kooij. The studio is known for its work in the fields of graphic design, branding, and digital design, and it has worked with a wide range of clients, including major corporations, cultural institutions, and government agencies. Clever Franke is known for its ability to create distinctive and memorable visual identities and for its use of innovative design techniques.